ESOMAR Congress 2008: Nokia’s environmental initiative and how Wal-Mart and Volkswagen put research to work

In this article, taken from WARC Online's coverage of ESOMAR Congress 2008, James Aitchison and Geoffrey Precourt discuss Nokia’s environmental initiatives, including encouraging mobile recycling and its efforts to minimise the amount of waste produced in the manufacturing process, and how Wal-Mart and Volkswagen are putting research to work.

ESOMAR Congress 2008: Nokia’s environmental initiative and how Wal-Mart and Volkswagen put research to work 

James Aitchison and Geoffrey Precourtof WARC Online, hear how Nokia is looking to mix business with ethics, and how Wal-Mart and Volkswagen...

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