ESOMAR Congress 2008: Engaging emotions and other new job demands on researchers

In this article, WARC Online's James Aitchison looks at emotion-based surveys while Geoffrey Precourt reports on the new skills requirements for researchers.

ESOMAR Congress 2008: Engaging emotions and other new job demands on researchers

James Aitchison looks at emotion-based surveys while Geoffrey Precourt reports on the new skills requirements for researchers.

This is one of a series of edited extracts from...

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