Entrepreneurship main class-data accumulation enhances the benefit of registration

The main course of entrepreneurship is an unofficial course offered by the EMBA Alumni Association of National Chengchi University. It mainly provides a year of systematic business management education for SME entrepreneurs and second-generation successors. The brand hopes to clarify its own positioning and promote it, so that more target groups can understand the entrepreneurial master class, and increase brand awareness and the number of applicants.

Case details

Brand: Entrepreneur master management intensive course

Brand owner: National Chengchi University EMBA Alumni Association

Main agency: Kangrui Marketing Consulting Co., Ltd.

Put on the market: Taiwan

Launch time: July 15, 2017-September 11, 2020

Industry: Education and Training

Media channels: public relations, social media, digital display advertising, print advertising

Case summary

Entrepreneurship main class is aimed at entrepreneurs and the second generation. We will hire top teachers in the field of business management to teach, and provide students with a year of systematic business management education.

1. The market is...

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