Empire State Development Corporation: I Love New York campaign

"It was a tough assignment," wrote Tom Soter in Shoot, "perhaps one of the toughest Charlie Moss had ever faced, He had a product with a poor reputation, associated with crime, grime, and near-bankruptcy.

Empire State Development Corporation: I Love New York campaign

Judson Knight

Overview

"It was a tough assignment," wrote Tom Soter in Shoot,"perhaps one of the toughest Charlie Moss had ever faced, He had a product with a poor reputation,...