Emborg: Just Add Love, Just Add Emborg

Saad Mir, Krishna Kumar

Malaysian dairy brand, Emborg increased trial and preference amongst Malaysians with its campaign Just Add Love, Just Add Emborg which used a film and recipes to entice new home cooks.

Campaign details

Brand: Emborg Brand owner: Uhrenholt Entrant company: Lion & LionIdea creation: Lion & Lion Kuala Lumpur Market: Malaysia Sector: Dairy products, fats, oils Media channels: Content marketing, Online video, Social mediaBudget: Up to 500k

Executive...

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