Eletromidia: Guarded Bus Stop

OOH media company Eletromidia utilised its Digital Bus Stop Billboards in the most deserted spots of the largest cities in Brazil to bring more security and peace of mind to women alone at bus stops.

Campaign video: Eletromidia – Guarded Bus Stop

Selected creative: Eletromidia – Guarded Bus Stop


Media Agency: AlmapBBDO São Paulo Account Director: Fernando "Fefo" Silva Account Executive: Manuella Gavioli Agency Producer: Diego Villas Boas Chief Creative Officer: Pernil Creative: Fernando Christo / Gustavo Tasselli / Ingryd Cruz / Rafael Gil / Rodrigo Almeida Executive Creative Director: Rafael Gil / Rodrigo Almeida Media Director: Suellen Kiss Media Manager: Rafaela Alves / Thiago Gonzales Partner/Chief Creative Officer: Luiz Sanches Partner/Chief Executive Officer:...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands