E.I. du Pont de Nemours and Company: Better Things For Better Living Through Chemistry campaign

Judson Knight

In the late 1990s, E.I. du Pont de Nemours and Company, known simply as DuPont or sometimes Du Pont, was one of the oldest and most powerful companies in American business.

E.I. du Pont de Nemours and Company: Better Things For Better Living Through Chemistry campaign

Judson Knight

Overview

In the late 1990s, E.I. du Pont de Nemours and Company, known simply as DuPont or sometimes Du Pont, was one of the oldest and most powerful companies in American business. Its products—including Teflon, Lycra, Dacron, Orion, Lucite, Stainmaster, and Corian—quite literally changed the texture of the twentieth century. But before these came perhaps the greatest product breakthrough of all—nylon, which spawned one of the most important scientific revolutions of the modern age.

The discovery of nylon took place in the mid-1930s,...

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