Price comparison, category switching and 'social' online shopping could all increase as consumers reappraise their behaviour and choices in the downturn, while environmental concerns may become of lesser importance to consumers, according to the Future Foundation's 'Changing Lives' conference.
Dynamics of the downturn: a report from the Future Foundation’s “Charts of Fire” Changing Lives event
Carlos Grande
Price comparison, category switching and “social” online shopping could all increase in the downturn as consumers reappraise routine behaviour...