DTC – diamond bride: more happy than married
JWT
“More married than happy”
(New York Times #1 Bestselling author Sarah Ban Breathnach commenting on how many marriages today happen for the wrong reason and to the wrong person, to settle down, without knowing who we are.)
SUMMARY – THE STORY OF THE DIAMOND BRIDE: IMAGINATION TO REALITY.
The self-sacrificing, dutiful bride has been the Indian ideal for years. This is a story of how planning imagined a new kind of bride. For our client, DTC, weddings were the single largest purchase occasion. Planning was entrusted with the job...