Drinking Under The Influence
Measuring ambient media in pubs and clubs
Liz Landy and Sarah Gale Ipsos-RSL
BACKGROUND AND INTRODUCTION
Over recent years there has been an explosion of ambient media in pubs and bars. From postcards, to promotions,...
Liz Landy and Sarah Gale Ipsos-RSL
BACKGROUND AND INTRODUCTION
Over recent years there has been an explosion of ambient media in pubs and bars. From postcards, to promotions,...