Dr. Mom and Dr. Web: A Qualitative Analysis of Women's Use of Health Information on the Web
Vandana Shankar, Liza Stavchansky and Wendy Macias
The primary goal of this qualitative study was to begin to understand and gain insight into how women use the Web to search for health information.
Dr. Mom and Dr. Web: A Qualitative
Analysis Of Women's Use Of Health Information On The Web
Wendy Macias
The University of Georgia
Liza Stavchansky Lewis
Spectra Marketing
Vandana Shankar
The University of Georgia
Introduction
The third most
common...