Dove: Wash with care

Dove, a personal care brand, launched a campaign in the Philippines to increase sales during the COVID-19 pandemic by leveraging the increase in online shopping.

Campaign details

Brand: DoveBrand owner: UnileverEntrant company: Unilever Philippines, Taguig CityIdea creation: Ogilvy Philippines, Makati CityMarket: The PhilippinesSector: Bath toiletries, soapsMedia channels: Packaging & design, Social mediaBudget:Up...

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