Dove: Reverse Selfie

Dove developed a campaign tackling selfie dysmorphia by encouraging young girls to stop over-editing their selfies.

Campaign video: Dove – Reverse Selfie

Read the full campaign case study

Selected creative: Dove – Reverse Selfie

Credits

Creative agency: Ogilvy LondonAccount Manager: Grace BoyleArt Director: Liam BushbyCopywriter: Alison StevenExecutive Creative Director: Daniel FisherFilm Producer: Sally Lipsius / Sue Lee SternGlobal Business Director: Georgie HowardGlobal Business Lead, WPP Unilever: Jo BaconGlobal Creative Director: Juliana ParacencioGlobal Design Lead: Sian HughesGlobal Managing Partner: Sam Pierce Global Strategy Partner: Ila De Melloa KamathHead of Art Production (Unilever):Sarah...

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