Dove: #DoveSelfesteemProject (reverse selfie)

Dove, a personal care brand, launched a campaign in Turkey to increase awareness about the pressure that young people faced on social media, educate parents, create a collective voice and increase awareness on how Dove contributes to young people's self-esteem.

For over 17 years, Dove has been working to make beauty a source of confidence, not anxiety. Dove believes that beauty is not defined by shape, size or color. Through its campaigns, Dove invites all women to experience beauty on their own terms and embrace their authentic, unique and real beauty. At Dove, we believe that no young person should be held back from reaching their full potential. However, low body confidence and anxieties over appearance keep young people from being their best selves, affecting their health, friendships, and even performance at school.

For more than 15 years, the Dove...

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