Doritos: It’s Never Too Late

As part of its commitment to celebrating pride all year round, Doritos ran a spooky yet heart-warming Halloween film in Mexico that garnered over 40m views and US$16m in earned media.

Campaign video: Doritos – It’s Never Too Late

Selected creative: Doritos – It’s Never Too Late


Agency: Slap Global Buenos AiresAccount Director: Ana Bogni / Nestor FerreyroCreative director:Auber Romero / Breno Costa / Dario Porterie / Gerry Graf /...

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