The Glenmorangie Company
Dave Mullen – Creative Director Rebecca Wood – Head of Copy Olivia Jones – Senior Writer Tara Paterson – Account Manager Sue Mullen – Managing Director
OTHER CONTRIBUTING COMPANIES
Canary Films Data Lateral
WHAT IS WONDERFUL ABOUT THIS WORK?
We wanted to catapult Ardbeg whisky brand into the luxury arena. So we created a notoriously priced rare Ardbeg 1965, deliberately manufacturing a shortage. Every one sold within days.
To unashamedly elevate the Ardbeg brand into the luxury arena. And crucially create more awareness and desire for the...