NHS: We Are The NHS – Then, Now, Always

NHS England, the country's national health service, drove recruitment during the COVID-19 pandemic with its We Are The NHS campaign.

Campaign details

Agency: MullenLowe Group UKClient: NHS EnglandCampaign Name: We Are The NHS: Then, Now, Always

The NHS was already under pressure when Covid-19 struck, and life became unrecognisable as the service shouldered the impact of the pandemic.


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