Jurys Inn: Jurys Inn Search

A Cybercom campaign for Jurys Inn that won Gold and best use of search, natural and paid-for at the 2010 DMA Awards.

Jurys Inn: Jurys Inn Search



"The campaign very cleverly used the flexibility of paid search to drive hotel bookings through normal and seasonal trading periods. The use of organic search delivered the best possible traffic volumes by increasing Jurys Inn's share of voice."

Wanda Gold wag, True North Human Capital


Rob Reid

Rob Shine

Kieran Flanagan

Ela Dzieniziewicz

Eamon Collins

CLIENT – Jurys Inn

WHAT IS WONDERFUL ABOUT THIS WORK?• We developed a strategy, centred on location and events, that targeted core consumers through sub-domains, social media, digital PR, page optimisation, analytics and...

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