The epidemic has brought the consumer market to bottom out in stages, so 618 in 2022 will become the first key node to stimulate consumption in the post-epidemic era, and it is also an opportunity to gain insight into new consumption trends and find a new growth curve for brands.
This article is part of a series on Spotlight China Focus: The Economic Repercussions of the "Long Epidemic" Era. Click to go to the topic page to read more about it.
In the face of rational consumers in the post-epidemic era, brands and platforms are trying...
