Discovery Networks Mexico: Golf charity classic by Unifin

Another, a public relations company, generated traditional and online publications and media value for Discovery Networks México by holding the Golf Charity Classic by Unifin.

Golf Charity Classic by Unifin: Golf Channel Latin America and Lorena Ochoa bring the biggest celebration of Mexican golf to Mexico.

Context

After the acquisition of Golf Channel Latin America by Discovery Network, the company faced two challenges: how...

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