Discover Puerto Rico: Sunshine to spare

Discover Puerto Rico partnered with Pantone Color Institute to create an official certified color, Puerto Rico Sunshine, to inspire wanderlust and travel to experience a healthy dose of sunshine on its island.


Inspiring wanderlust in new ways

When it comes to sunshine, Ketchum and Discover Puerto Rico know it is a huge driver of travel.

Who doesn't want to escape the snow and inclement weather and bask on beaches and under palm trees?

While people travel...

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