DirecTV: Get Your TV Together

Jesse Unger, Jen Costello

DirecTV, a media and entertainment brand, launched a campaign in North America to drive sign-ups, create interest and intent and get people talking about the brand.

Campaign details

Brand: DirecTV Brand owner: DirecTV Entrant company: TBWA/Chiat/DayIdea creation: TBWA/Chiat/Day Los Angeles Market: North America (general region) Sector: TV channels, services, programmes Media channels:Social media, Online video, Online display,...

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