Digital versus traditional newspapers: influences on perceived substitutability

In the newspaper industry there is a growing interest in the analysis of the duality of channels that distribute the latest news.

Digital versus traditional newspapers: influences on perceived substitutability

Carlos Flavián and Raquel Gurrea University of Zaragoza


In recent years the development of the internet has significantly affected the distribution of goods and services (Guo & Sun 2004). One of the sectors that has been most affected is journalism and, specifically, the newspaper business. In fact, the advantages of digital media, and the internet in particular, have thus brought about a revolution in journalism. The use of these new systems is distinguished by the speed with which news items reach the reader, the low cost of distributing...

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