Digital publishers see long-term growth in audiences

An overview of digital publishers' audience in 2019 and 2020 and areas of strategic importance.

Digital publishers in the UK and US have seen a long-term gain in the size of their app audiences this year, according to data from digital publishing platform Pugpig. The analysis includes more than 300 clients of Pugpig, which include publishers like News Corp, Condé Nast and The Economist.

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands