Development of a trust barometer

There is an increasing demand for companies to be held as accountable towards multiple stakeholders in society as they are towards customers and shareholders.

Development Of A Trust Barometer

Measuring stakeholders' trust in South African top companies

Andrea Rademeyer, Retha Groenewald, Dr Gustav Puth and Andre Breedt Ask Afrika (Pty) Ltd

PROBLEM STATEMENT

Accountability to Society

On 2 December 2001, less ...