Dettol: Using virality to fight the virus

Dettol, a cleaning supplies brand, launched a campaign in India to increase the rate and duration of hand washing to prevent the spread of Covid-19.

Campaign video: Dettol – Using virality to fight the virus

Read the full campaign case study

Selected creative: Dettol – Using virality to fight the virus

Credits

Agency:McCann New Delhi...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today