Delight at the doorstep: Letterbox packaging – the new moment of truth

Jenn Szekely

With the inevitable rise of e-commerce since the global lockdown, the mailbox has increased in significance as a new retail experience.

Effective packaging

This article is part of a series of articles from the WARC Guide to effective packaging. Read more.

In a world changed by the COVID-19 pandemic, our mailboxes have become the new retail experience. A glance at a doorstep can offer that...

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