One Stop

One Stop, a convenience store operator, redesigned its packaging in the UK with a new colour palette and photography to promote its association with freshness and quality food.

Design consultancy: Cowan LondonAdvertiser: One Stop Stores

Nigel Prendergast, Head of Marketing at One Stop Stores says:

"This was our biggest ever product launch, from start to finish. The work Cowan have produced has been first class, and their expertise has guided us through a complex project that was landed in record time. The design and product has received high praise from customers and colleagues, culminating in an entry to the Grocer Gold Awards – the first convenience store to be shortlisted for the award since 2009! We have now adopted a lot of the work that...

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