Allergan Medical – Juvéderm Ultra
Brand Identity Design and Implementation costs under £100,000Creative Leap
EXECUTIVE SUMMARY
The European G5 market for consumers considering treatment for static and dynamic lines numbers some 8.2 million people, of whom some 4,3 million are seeking treatment from Medical Aesthetic Practitioners (MAPs).
Of this market those seeking injectable treatments, such as Dermal Fillers and Botox numbers some 1.37m individuals. The dermal fillers' market is worth some $150m per annum.
The market is highly fragmented with over 70 brands of dermal filler available with Restylane from Q-Med the market leader in terms of both...