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DB Export: I'm drinking it for you

DB Export, a beer brand, launched a multimedia campaign which used experiential marketing and a multi-platform takeover to launch its DB Export Gold Extra Low Carb beer in New Zealand.
  • 1 - Influential Idea
  • 3 - Sales Spike
  • 4 - Brand Builder
  • 5 - Commercial Triumph
  • Beer & cider
  • New Zealand

Campaign details

Brand: DB ExportAgency: Colenso BBDOCountry: New Zealand

 

Campaign video

Read the full case study here...
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