Culture 3.0: A new paradigm for brands to engage with communities

As technology and culture collide to push boundaries and challenge traditions, Amaru’s Amber Haank and his team examine the future of brands and the marketing industry as they enter a new era of Culture 3.0.

In an ever globalising world, amplified by technological advancements and societal upheavals, the relationship between culture and brands has never been more dynamic. Both technology and culture are colliding to push boundaries and challenge traditions,...

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