Creating q-commerce brands with an X factor

Ajeeta Bharadwaj

Wondrlab’s Ajeeta Bharadwaj looks at the pros and cons of quick commerce in India and how brands can resolve the industry’s negative aspects to acquire the X factor.

This article is part of a Spotlight series on quick commerce in India. Read more

As technology and logistical advances open up new possibilities, they also open up new debates. One trending argument that seems to have as many followers as haters is the...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands