CPG retail is resilient in periods of economic downturn, according to a February 2023 report from International Resource Identifier (IRI) Worldwide . In light of continuing economic volatility, it’s important to consider the way specific categories are affected....
CPG remains resilient, online surpasses food channels amidst economic downturn
An overview of International Resource Identifier (IRI) Worldwide's the Impact of Inflation on Consumer Behavior report.