CorpSpeak is a barrier to understanding consumers

Charles Dawson

The article argues against the prevalence of CorpSpeak: the habit of company officials to write impenetrable jargon.

CorpSpeak is a barrier to understanding consumers

Charles Dawson

The heads-up from the SVP HR (senior vice-president, human resources) put it so well. It said: “Pre the organisational transformation process, the absence of a sustainable enhancement model was occasioning situations including low involvement from collaborators, lack of agile systems for ongoing people development, an elevated incident index, and high rotation in our operations. Via a new organisational transformational model, we homologated ongoing enhancement systems related to productivity, in parallel with our corporate vision: Global-Class process-centered flexible plants focused on business results with motivated multi-capable people for exceeding consumers' expectations. Tracking...

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