Cornetto: Owning the teen romantic space with #CornettoKiligToTheCone and He’s Into Her S2

Cornetto, an ice cream brand, integrated itself into Season 2 of He's into Her in the Philippines to sustain growth and relevance in the romance space and dessert category, while reaffirming its purpose of encouraging lovestruck people to speak up about what they are feeling.

Campaign details

Brand: Cornetto Brand owner: Unilever Entrant company: MindshareIdea creation: Mindshare Taguig Market: Philippines Sector: Confectionery Media channels: Online video, Video on demand, Competitions & contests, Social media, Word of mouth, Influencers, KOLsBudget: Up to 500k

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