Coordown: Ridiculous Excuses Not to Be Inclusive

Coordown, an Italian non-profit, launched a campaign on World Down Syndrome Day that used TikTok to highlight the most absurd excuses people give for not being inclusive of those who have the condition.

Campaign video: Coordown – Ridiculous Excuses Not to Be Inclusive

Selected creative: Coordown – Ridiculous Excuses Not to Be Inclusive


Creative Agency: Small New York Creative Director: Fabio Tridenti Executive Creative Director:Luca Pannese / Luca Lorenzini...

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