Continuous usability testing for the new Audi website

Website usability is an increasingly important area of expertise for the Internet economy. Making websites easy to use raises acceptance among users and creates higher rewards for e-commerce sites.

Continuous Usability Testing for the New Audi Website

'Vorsprung durch Technik' in the Internet

Grit SchnfeldAudi AG andTim BosenickSirData GmbH

INTRODUCTION: WHY IS USABILITY IMPORTANT FOR AUDI?

The brand 'Audi' stands for a sophisticated technique, an...