Confessions of a global account director

Eddie Stephens gives some practical advice on how to succeed as a global account director. He uses humorous insights and quotations to illustrate his arguments and reminisces on experiences in obscure parts of the world.

Confessions Of A Global Account Director

Eddie Stephens

It is said that the late Andr Malraux, spending a quiet afternoon at the Paris Zoo, overheard a lady visitor ask a keeper if the hippopotamus she was perusing in some detail was male or female. The keeper paused for a moment of reflection. He rega