Come a casa - The Biggest Family in Belgium

Come a Casa, the maker of premium ready-made meals in Belgium, wanted to shift the way its brand was perceived.

Come a casa – The Biggest Family in Belgium

Agency name: LDV United Client name: Come a casa Category: Innovative Idea or Concept


Come a casa is a premium brand of ready-made meals. Its product range consists of Mediterranean products such as lasagnas and pastas. Come a casa has a 37,5% market share and a 77% assisted brand awareness.

Ready-made meals are often perceived as unhealthy convenience meals you eat alone. The ideal meal for students and bachelors.

Come a casa wants to invalidate this perception by offering lasagnas and pastas with...

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