Colombo Stock Exchange: Join the 1%

Kavinda Welagedara

The Colombo Stock Exchange grew the number of investors using its relaunched mobile app through a social media and influencer campaign based on behavioural economics in Sri Lanka.

Campaign details

Brand: Colombo Stock ExchangeBrand owner: Securities and Exchange Commission of Sri LankaAgency: FUDGEMarket: Sri LankaSector: InvestmentMedia channels: Events & experiential, Online video, Social media, Word of mouth, influencersBudget:...

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