Clean Up Australia - Too Much ‘Clean Up’ Not Enough ‘Australia’

The Clean Up Australia campaign was the brainchild of the famous sailor Ian Kiernan, and started as a Clean Up Sydney Harbour campaign in 1989, a result of Kiernan becoming increasingly concerned that the famous waterway was being used as a refuse dump.
Agency: DDBAuthor: Rob Dougan

Clean Up Australia – Too Much 'Clean Up' Not Enough 'Australia'

Finalist – Campaign for Public Service & Charity

Agency: DDBClient: Clean Up AustraliaService: The Clean Up Australia Campaign

SUMMARY: BLOWING THE PLANNING TRUMPET...

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