City Of Chicago: Boards Of Change

Major metropolitan centre, the City of Chicago, captured public attention through earned media around its civic engagement initiative in the US.

Selected creative: City Of Chicago – Boards Of Change

Read the full campaign case study

Credits

Media agency: FCB ChicagoAccount Director: Ally KhajenouriAccount Supervisor: Emily SmithArt Director: Dwight WilliamsAssociate Creative Director: Jason LaFloreAssociate Producer: Anita KoltunChief Creative Officer: Andres OrdonezCreative Director: Niels Sienaert / Tim SchoenmaeckersDesigner: Jack FlemingDirector, Project Management: Kristin ObergEVP, Branded Content and Entertainment: Juan WoodburyEVP, Director of Production, North America: Kerry HillEVP, Engagement Planning Director: Jennifer ChiangEVP, Executive Creative Director:Avital...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands