Changing the Perceptions of Birmingham Through Civic Pride

In 1998, the City of Birmingham was chosen to host numerous prestige National and International events; The British International Motor Show, The CBI Conference, The Eurovision Song Contest, Lions Clubs International Convention and the G8 Summit.
Agency: Wallis TomlinsonAuthors: Jane Trice

Changing the Perceptions of Birmingham through Civic Pride

THE SITUATION

The City of Birmingham at one time the mere mention would conjure up images of a grey, grimy, depressed, industrial concrete skyline,...