Change The Ref: The Lost Class

Change the Ref, the non-profit organisation, attempted to raise awareness of gun violence in the US.

Campaign video: Change The Ref – The Lost Class

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Selected creative: Change The Ref – The Lost Class


Agency: Leo Burnett ChicagoArt Director: Sofia Gahn Associate Creative Director: Jason LaFlore / Matt Turnier Associate Creative Resource Director: Phoebe Alvarez Associate Producer: Kaitlin Bucaro CEO: Andrew  Swinand Copywriter: MacKenzie  Hart Creative Resource Director: Nancy Parnell EVP, Executive Creative Director: Sam Shepherd EVP, Head of Production: Mike Davidson Head of Planning: Kaylin Goldstein Illustrator: Sean HannawayJunior Art Director: Katie DiNardo Junior Copywriter:...

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