Change The Ref: Shamecards
Ellie Gogan-Tilstone, Courtney Calvert, Jane Dorsett
Gun control advocacy organisation Change the Ref grew gun-control advocacy among over-55s in the US with Shamecards, a postcard collection to be delivered to Congress that highlighted the mass shootings of particular cities.
Campaign details
Brand: Change The RefBrand owner: Change The RefEntrant company: MullenLowe U.S. - USAIdea creation: MullenLowe BostonMarket: North AmericaSector: Non-profit, public sector & educationMedia channels:Websites & microsites, Events &...
