Cerveza Nuestra Siembra: A social project became a great beer

Cerveza Nuestra Siembra, a beer brand, launched a social program to create a beer made from local ingredients to promote sales in Ecuador.

Selected creative: Cerveza Nuestra Siembra – A social project became a great beer

Read the full campaign case study

Credits

Agency: Fantastica Bogotá / Bombai QuitoFounder / VP Creativo: Daniel BermúdezDGC / General Creative Director: Alejandro GómezGeneral Account Director: Adriana AlbaComms Planner: Marcel PalacioClient: AB InBev - Cervecería NacionalHead of Marketing: Alejandro MolinaCorporate Brand & Sustainability Manager: Sandra CañizaresCore Brands Manager: Eddy CepedaBrand Lead:Laura Rovayo/ Gert Stephan...

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