Certainty In A Virtual World - Dream Or Reality?
The drive for global accountability for the web
Richard FoanManaging Director, ABC electronic, United Kingdom.
GLOBAL ACCOUNTABILITY
In 1996 the ABCs' (Audit Bureau of Circulations) new sister organisation ABC Electronic, under the guidance of Richard Foan, took the initiative to spearhead a global IFABC Web Standards Committee. The IFABC (International Federation of Audit Bureaux of Circulations) is a group of 32 not–for–profit industry-owned circulation auditors based in 29 countries worldwide.1
The accountability debate continued with individual countries launching their own initiatives. The IFABC quickly came to the conclusion there...