Celestial Seasonings, Inc.: Soothing Teas For A Nervous World campaign
Susan RislandOverview
The company that made herbal tea popular during the 1970s—and remained the industry leader for three decades—established brand awareness through the...
Celestial Seasonings, Inc.: Soothing Teas For A Nervous World campaign
The company that made herbal tea popular during the 1970s—and remained the industry leader for three decades—established brand awareness through the use of evocative artwork on its packages and in its print ads.
