Castrol: Tell the AI to protect what you love

Case details

Brand : Castrol Magnetic Protective Lubricant

Brand owner : Castrol

Main Agency : Mindshare Media

Put on the market : Mainland China

Delivery time : May 20-May 31, 2020

Industry : Lubricants

Media channels : social media, map APP, KOL

Budget: 3.5 million...