Carrefour: Club Carrefour – The biggest data-driven community to support brand business
Emiliano Chedrese Mireia Álvarez
Carrefour, a French multinational retail and wholesaling corporation, increased Clubcard members, customer loyalty, and average ticket price per customer visit in Spain by championing its loyalty card and encouraging customers to receive the benefits.
Campaign details
Brand: Carrefour Brand owner: Carrefour Group Entrant company: Arena MediaIdea creation: Arena Media Madrid Market: Spain Sector: Supermarkets & grocery stores Media channels:Point-of-purchase, In-store, Direct marketing, Outdoor, Out-of-home,...